MyRetailIQ Cookie Technology Guide
Last Updated: February 15, 2024
Understanding Digital Tracking Technologies
At MyRetailIQ (a flagship product of RadiusComm.com), we believe in complete transparency about how our platform interacts with your devices. This guide explains the various digital tracking technologies we use, how they enhance your experience, and how you can manage them according to your preferences.
What Are These Technologies?
When you visit myretailiq.com or use our platform, various technologies may be deployed to recognize your device and enhance your experience:
Cookie Types We Utilize
Essential Platform Technologies
These are fundamental components that enable our platform to function properly. Without these, basic operations like logging in, maintaining secure sessions, and processing transactions would not be possible. You'll find these technologies are necessary for delivering the core services you've requested.
Performance Optimization Tools
These technologies help us understand how visitors interact with our platform by collecting anonymous data about usage patterns. We analyze this information to identify potential improvements, fix errors, and optimize our user interface. They never identify you personally.
Functionality Enhancers
These remember your preferences and choices to personalize your experience. They might store your language preference, dashboard configurations, or visualization settings so you don't need to reconfigure them each time.
Retail Intelligence Features
Specialized tracking technologies that support our retail analytics features, including inventory forecasting tools, customer behavior analysis, and trend identification. These are core to delivering the retail insights you subscribe to our platform to receive.
Marketing Technologies (Limited Use)
We employ a minimal set of marketing-related technologies that help us understand how users discover our platform and which features generate the most interest. These help us refine our offerings and focus development resources on high-value capabilities.
Technology Implementation Methods
Our platform may deploy these technologies through various technical approaches:
- Browser Cookies: Small text files stored on your device that help us recognize you when you return. These typically contain a unique identifier and specific preference information.
- Local Storage Objects: HTML5-based storage that provides more robust capabilities than traditional cookies with fewer limitations. These help our platform maintain performance settings and interface preferences.
- Session Identifiers: Temporary markers that maintain continuity during your active use of the platform. These are removed when you close your browser or end your session.
- Pixel Tracking: Small, invisible image elements that help us understand how users navigate through our platform and which features receive the most attention.
- Fingerprinting (Limited Use): In limited circumstances and only for security purposes, we may analyze device characteristics to identify suspicious login attempts and protect your account.
How Our Technologies Serve You
Our tracking technologies serve specific purposes in delivering a robust retail intelligence platform:
Authentication & Security
- Verifying your identity when you log in
- Protecting against unauthorized access attempts
- Maintaining secure sessions during platform use
- Preventing account hijacking and data breaches
Platform Functionality
- Remembering your dashboard configurations
- Storing report parameters and view preferences
- Maintaining filter settings for data analysis
- Enabling seamless navigation between platform features
Performance Optimization
- Identifying platform bottlenecks
- Monitoring system response times
- Detecting browser compatibility issues
- Optimizing data visualization rendering
Retail Analytics Enhancement
- Supporting real-time inventory analysis
- Enabling complex trend forecasting calculations
- Facilitating comparative retail benchmarking
- Powering predictive customer behavior models
Product Development
- Identifying most valuable platform features
- Understanding user adoption patterns
- Measuring feature engagement metrics
- Guiding enhancement priorities
Managing Your Preferences
We respect your right to control how these technologies interact with your devices. Here's how you can manage them:
Platform Controls
MyRetailIQ provides built-in preference settings accessible from your account dashboard. Navigate to Settings → Privacy Preferences to:
- View active tracking technologies
- Disable non-essential technologies
- Export a report of your current settings
- Request manual removal of stored data
Browser Settings
Most web browsers allow you to manage cookies and similar technologies through their settings:
Google Chrome
- Click the three dots in the upper right corner
- Select "Settings" → "Privacy and Security" → "Cookies and other site data"
- Choose your preferred cookie handling approach
Mozilla Firefox
- Click the menu button (three lines) in the upper right
- Select "Settings" → "Privacy & Security"
- Navigate to the "Cookies and Site Data" section to manage preferences
Safari
- Choose "Safari" → "Preferences" → "Privacy"
- Adjust cookie and website data settings according to your preference
Microsoft Edge
- Click the three dots in the upper right corner
- Select "Settings" → "Cookies and site permissions"
- Customize how cookies are handled
Important Considerations
While you have the right to block or delete these technologies, doing so may impact your MyRetailIQ experience in the following ways:
- Some platform features may not function properly
- Personal preferences may not persist between sessions
- Certain retail analytics capabilities may be limited
- Dashboard configurations may reset to defaults
- Authentication may require more frequent logins
Third-Party Technologies
Our platform integrates with select third-party services that may deploy their own tracking technologies:
Analytics Partners
- Google Analytics (usage analysis)
- Mixpanel (feature adoption tracking)
- Hotjar (user experience optimization)
Operational Infrastructure
- AWS (cloud hosting and services)
- Cloudflare (security and performance)
- Stripe (payment processing)
Integration Ecosystem
- Shopify (e-commerce integration)
- Square (POS system connectivity)
- Salesforce (CRM data exchange)
Each third-party service operates under its own privacy and cookie policies. We recommend reviewing their respective policies for complete information.
Changes to Our Technology Practices
Retail technology and digital privacy standards evolve constantly. We'll update this guide when we make significant changes to our approach, with notifications through:
- Platform announcements
- Email updates to account administrators
- Release notes in our knowledge base
- Revision date updates at the top of this document
Regional Compliance Information
European Economic Area
For users in the EEA, we comply with the ePrivacy Directive and GDPR requirements regarding tracking technologies. We obtain clear consent before deploying non-essential technologies and provide comprehensive data subject rights.
California
For California residents, our use of tracking technologies complies with the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). You have specific rights regarding the sale and sharing of personal information collected through these technologies.
Other Regions
We continuously monitor global privacy regulations and adapt our practices to comply with emerging requirements in regions where our users operate. For region-specific questions, please contact our privacy team.
This Cookie Technology Guide forms part of our broader Privacy Commitment and the MyRetailIQ Platform Legal Agreement. By using our platform, you acknowledge these technologies operate as described here.
Contact Our Privacy Team
If you have questions about our use of these technologies:
- Email: privacy@myretailiq.com
- Support ticket: Submit through your platform dashboard
- Mail: RadiusComm Inc., Attn: Privacy Team